Infinite Selling: Amazon Bestseller

Infinite Selling, co-authored by Matt Webb and James Barton of Mentor Group, has topped the Amazon Bestseller list for Marketing and Sales.

The book also reached #1 in Business Careers, and #2 in Business Management and Leadership.

Webb and Barton set out a critical content in Infinite Selling: ‘Sales is dead. Long live selling.’

Their position is that the buyer journey has completely changed: it’s no longer the job of the salesperson to sell the benefits of the product and close the deal, it’s an ongoing dynamic process of deeply understanding the market, dealing with the friction, and building an ongoing relationship.

All of that involves new human skills, particularly mental fitness, but also digital literacy and AI augmentation at every stage.

Get it right and you’re going to transform your revenue performance AND have happier customers. 

James and Matt are available for comment on their positions on the following subjects:

• Sales is dead - long live revenue.
• Selling is a profession - not just a career.
• Mental fitness is the foundation of successful selling.
• Be a guide, not a dictator - customers don’t want commands, they want insights from trusted partners.
• Give the buyer a map and they’ll find their way to the sale.

To book an interview, commission an article, or see a review copy please contact:
Sarah Hodgen - sarah@practicalinspiration.com

Infinite Selling is available to purchase in all formats - purchase it today: www.mentorgroup.com/order