Sales training company Mentor Group has launched Mentor Labs, its latest suite of sales training solutions.
Powered by partnerships with cloud-based immersive learning platform AliveSim and artificial intelligence-powered role-play training software PitchMonster, Mentor Labs provides users with on-demand, highly targeted virtual scenarios designed to test and consolidate critical sales skills in non-customer facing environments.
The skills included in the solutions include negotiation, objection handling, optimal decision patterns, communication techniques, and more. The solutions can also be designed around existing training content to breathe new life into sales training programmes.
James Barton, Chief Solutions Officer, at Mentor Group, said: “The worst thing a sales professional can do – or be asked to do – is to practice new skills and techniques on potential customers. The solutions within Mentor Labs have been designed to remove that risk from the process entirely, providing a risk-free environment to put their learnings into practice. They will be able to embed the skills they have learned before they face a customer.”
The solutions leveraged by Mentor Labs utilise emerging technologies including virtual reality (VR) and artificial intelligence (AI) – such as chatbots to test knowledge retention or generate data analytics – to provide sales leaders with critical insights into the performance of their sales teams.
Tech giant Lenovo have seen significant success using VR with Mentor Group. While L&D metrics are not the easiest to capture, immersive VR training has had a notable impact on learners with a 38.30% increase in confidence after the programme and an average impact on job role success from the course of 8.5/10.
“We've had people asking us when the next one is and if they can get on the program. If we think back to how complicated virtual delivery seemed at the beginning of the pandemic, now we don't think twice about something like this. It’s safe to say that this is now part of the Lenovo learning mix” – Corran Wilde, EMEA Sales Development Program Manager, Lenovo.
Matt Webb, CEO, at Mentor Group said: “Virtual reality and artificial intelligence are helping to facilitate the learning of tomorrow, especially within the sales environment. By embracing solutions that maximise the benefits of VR and AI, Mentor Labs can help any organisation radically transform the revenue performance of their sales teams, at every stage of the sales journey.”
For more information about Mentor Labs, and the solutions it can bring your business, visit here.